Tag: writing to convert
-
From Bland to Captivating: Using Storytelling to Elevate Your Copy
Storytelling constructs a plot that engages. Using it in copywriting can help you connect with your readers. Draw your target audience in and create an emotional connection. How? By using stories that bring to the table the changes your client wants. You will read about the story of storytelling. Then, we will explore further what…
-
From Pain Points to Conversions: The Journey with Jobs to be Done
What if converting leads wasn’t an uphill battle? Most of the time? What are you talking about? I can hear you. Bear with me. Same but different. I found out about something old but new that can help us convert at such a rate that your clients will be swooning in no time. Keep reading.…
-

How to Become the PAS-sionate Copywriting Pro.
P.A.S. More than an acronym. I am partial to the PAS (Problem, Agitate, Solution) formula, and I’ll tell you why: I would have loved to be an actress. Drama is my thing. My sisters always say I am a drama queen. My husband, my best friend, and her children couldn’t agree more. Storytelling is a…

