About Us

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Writing for all mankind.

I am Flor Maria, a writer, first and foremost. I am also a cook and a photographer. With my husband, Alexander Christian, and a group of other talented creators, we set up The Analytical Wordsmith to offer the content you require. Our mission is to make your business stand out with the written word.

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“When it comes to writing top-notch content, the difference between the right word and the almost right word is the difference between lightning and a lightning bug.”

—Mark Twain.


  • Blockchain: a miracle cure for carbon offsets?

    Blockchain: a miracle cure for carbon offsets?

    According to the Financial Times in an August 28 article,  carbon emitters are joining up with companies that can provide offsets.  “Last year, a British oil exploration company and a tech start-up joined forces on a project aiming to lock away untapped fossil fuel reserves in Greenland. The energy company, Greenland Gas and Oil, would not extract

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  • How to Address The Most Common Problems In Your Organization with the help of horses.

    How to Address The Most Common Problems In Your Organization with the help of horses.

    You had a new marketing strategy on the road. At the last minute, your second command decided to make changes and failed to communicate. The rest of the team felt disrespected, and you didn’t reach your productivity goals.  Shareholders not happy. In any organization, you need to have people getting along in harmony, trust each

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  • Remote work. Here to stay?

    Many Human Resource managers talked for years about remote working. Until Covid19, it wasn’t something to be considered. There was no efficient technology, something in this sense to replicate the work environment and make everybody feel they still belonged to a corporate team. The pandemic forced protocols to be set in place, making remote workstations

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